How to Use Backlink Gap

How to Use Backlink Gap

The Backlink Gap tool helps you identify referring domains and pages that link to your competitors but not to you.

Step 1: Enter URLs

  1. Navigate to "Link Building" at the top navigation in your Konvart dashboard
  2. Click on "Backlink Gap" in the side navigation bar within the Link Building section
  3. Enter your domain/URL and choose the level you want to work with. The levels available are:
    1. Root domain
    2. Sub-domain
    3. Sub-folder or path
    4. Exact URL
  4. Enter your competitors' URLs and choose their level. You must enter at least one competitor
  5. Click on Get link opportunities

Step 2: Understand the Results

Konvart will present the domains and URLS that are in your backlink gap. You would also see the domain strength (often called the authority or rating) and the page strength (the strength of that URL)



To explore the spam score, anchor, and more information, click on the arrow under each competitor

That will show you the Anchor, Target URL, Backlink spam score, when we first saw that backlink, the status of the backlink (if live or lost), and the link attribute.

Step 3 – Export and/or Filter

You can click Export to CSV to export the full or filtered report. To filter, use the filtering options above the table

Step 4 – Save Links to the Outreach Support

If you are interested in acquiring links from any of the domains or referring URLs, you can use the checkbox beside the domain to save that domain/URL to Outreach Support

After you click on + Outreach Support, you can then review the upload on the next page.

Here, you confirm the project this is for as well as the automatically matched columns of data. By default:
  1. Domain = Link building prospect
  2. Referring URL = Example referring page
  3. Backlink on referring page = your competitors URL on the referring URL
  4. DS = DS
  5. PS = PS

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